Acoustic Vehicle Alerting System Market Sets USD 2.48 Bn in 2025 at 14.93 CAGR

Acoustic Vehicle Alerting System Market 2025–2034: USD 8.69 Billion Opportunity Driven by Government Mandates

According to market projections, the acoustic vehicle alerting system industry is expected to grow from USD 2.16 billion in 2024 to USD 8.69 billion by 2034, reflecting a CAGR of 14.93%. North America led the acoustic vehicle alerting system market, while Asia Pacific is set for strong growth. Passenger vehicles and ICE vehicles held the largest shares, with EVs and commercial vehicles expected to grow notably. Automakers dominated, but government adoption is rising.

The acoustic vehicle alerting system market is forecast to grow from USD 2.48 billion in 2025 to USD 8.69 billion by 2034, driven by a CAGR of 14.93% from 2025 to 2034. The rising cases of car accidents in several countries coupled with numerous government regulations aimed at mandating the use of AVAS in EVs has boosted the market growth.

Additionally, technological advancements in automotive acoustics systems as well as increasing awareness towards road safety is further contributing to the industry in a positive manner. The integration of advanced technologies such as AI and IoT in AVAS systems to enhance alerting operations is expected to create ample growth opportunities for the market players in the upcoming days.

Acoustic Vehicle Alerting System Market Size 2024 - 2034

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Introduction

The acoustic vehicle alerting system market is a prominent sector of the automotive industry. This industry deals in manufacturing and distribution of acoustic vehicle alerting system across the world. There are different types of AVAS developed in this sector comprising of active acoustic systems, passive acoustic systems, hybrid acoustic systems and some others. These systems finds applications in numerous types of vehicles consisting of passenger cars, commercial vehicles, two-wheelers and some others. This market is expected to grow significantly with the rise of the EV sector around the globe.

Highlights of the Acoustic Vehicle Alerting System Market

  • North America generated highest revenue of the acoustic vehicle alerting system market.
  • Asia Pacific is expected to grow with a significant CAGR during the forecast period.
  • By application, the passenger vehicles segment held the largest share of the market.
  • By application, the commercial vehicles segment is expected to rise with a considerable CAGR during the forecast period.
  • By vehicle type, the internal combustion engine vehicles segment led the market.
  • By vehicle type, the electric vehicles segment is expected to grow with a notable CAGR during the forecast period.
  • By end user, the automobile manufacturers segment dominated the market.
  • By end user, the government agencies segment is expected to expand with a significant CAGR during the forecast period.

Key Metrics and Overview

Metric Details
Market Size in 2025 USD 2.48 Billion
Projected Market Size in 2034 USD 8.69 Billion
CAGR (2025 - 2034) 14.93%
Leading Region North America
Market Segmentation By Application, By Technology, By Vehicle Type, By End User and By Region
Top Key Players Toyota Motor Corporation, Aisin Seiki Co Ltd, Volkswagen AG, Ford Motor Company, General Motors Company

The major trends in this market consists of rapid adoption of EVs, government initiatives and partnerships.

  • Rapid Adoption of EVs

With the increasing sales of EVs, the demand for advanced AVAS is steadily rising to enhance the sound experience.

  • Government Initiatives

Government of several countries have put forwarded numerous initiatives to mandate AVAS in vehicles to improve safety.

  • Partnerships

Numerous market players are partnering with one another to manufacture AVAS systems for hybrid cars.

Application Insights

How did the Passenger Vehicles Segment Led the Acoustic Vehicle Alerting System Market in 2025?

The passenger vehicles segment dominated the market. The growing sales and production of affordable hatchbacks in several developing nations such as India, Vietnam, Thailand and some others has boosted the market expansion. Additionally, the integration of advanced acoustic systems to enhance alerting options in modern cars is further adding to the industrial growth. Moreover, rapid investment by market players for developing high-quality AVAS to cater the needs of passenger vehicles is accelerating the growth of the acoustic vehicle alerting system market.

The commercial vehicles segment is expected to expand with a considerable CAGR during the forecast period. The growing integration of advanced AVAS systems in modern trucks for enhancing driving safety has boosted the market expansion. Additionally, the increasing sales of electric buses for reducing vehicular emission coupled with rise in number of startup companies engaged in manufacturing AVAS for commercial vehicles is further adding to the overall industrial growth. Moreover, partnerships among AVAS companies and PHEV brands for developing AVAS systems is expected to boost the growth of the acoustic vehicle alerting system market.

Vehicle Type Insights

What Made Internal Combustion Engine Vehicles to be the Most Dominant Segment of the Acoustic Vehicle Alerting System Market in 2025?

The internal combustion engine vehicles segment held the largest share of the market. The growing use of AVAS systems in ICE vehicles to enhance vehicular safety has boosted the market expansion. Additionally, constant research and development activities associated with production of ICE-based AVAS systems is playing a vital role in shaping the industrial landscape. Moreover, the increasing sales of diesel trucks in developed nations is expected to propel the growth of the acoustic vehicle alerting system market.

The electric vehicles segment is expected to rise with a notable CAGR during the forecast period. The rising sales of EVs in various western nations such as the U.S., UK, Germany and some others has increased the demand for AVAS systems, thereby driving the market expansion. Additionally, numerous government initiatives aimed at developing the EV charging infrastructure coupled with rise in number of EV startups is positively impacting the industry. Moreover, the integration of AVAS in EV to enhance driving experience is expected to drive the growth of the acoustic vehicle alerting system market.

End User Insights

Why did the Automobile Manufacturers Segment Held the Largest Share of the Acoustic Vehicle Alerting System Market in 2025?

The automobile manufacturers segment led the market. The growing demand for AVAS from automobile manufacturers to enhance vehicular safety has boosted the market expansion. Additionally, partnerships among automotive brands and market players to integrate AVAS systems in modern cars is playing a vital role in shaping the industrial landscape. Moreover, the rising use of acoustic vehicle alerting system in electric and hybrid vehicles to alert pedestrians and other road users is expected to propel the growth of the acoustic vehicle alerting system market.

The government agencies segment is expected to rise with a significant CAGR during the forecast period. The rising use of AVAS in government vehicles to clear road traffic during emergency has driven the market expansion. Additionally, numerous government initiatives aimed at mandating AVAS in modern cars is further contributing to the industrial growth. Moreover, collaborations among market players and government organizations for developing advanced AVAS to cater the needs of government cars is expected to drive the growth of the acoustic vehicle alerting system market.

Geographical Insights

Why North America dominated the Acoustic Vehicle Alerting System Market in 2025?

North America led the acoustic vehicle alerting system market. The growing demand for EVs in the U.S. and Canada has increased the demand for AVAS, thereby driving the market expansion. Additionally, numerous government initiatives aimed at increasing awareness to reduce road accidents coupled with rising emphasis towards enhancing vehicular safety is further contributing to the industrial growth. Moreover, the presence of numerous market players such as Harman International, Ford Motor Company, General Motors Company and some others is expected to drive the growth of the acoustic vehicle alerting system market in this region.

  • According to the International Energy Agency, around 1.2 billion BEVs and 0.3 million PHEVs were sold in the U.S. during 2024.(Source: International Energy Agency)

Asia Pacific is expected to expand with a significant CAGR during the forecast period. The rising sales of passenger cars in several countries such as India, China, Japan, South Korea and some others has boosted the market growth. Also, rapid adoption of electric scooters for reducing vehicular emission coupled with rise in number of AVAS startups is contributing to the overall industrial expansion. Moreover, the presence of various AVAS manufacturers such as Hyundai Motor Company, Honda Motor Co Ltd, Aisin Seiki Co Ltd, and some others is expected to foster the growth of the acoustic vehicle alerting system market in this region. 

  • According to the Society of Indian Automobile Manufacturers, around 42.19 lakh passenger vehicles were sold in India during 2023-24. (Source: SIAM)

Industry Leader Announcement

  • In April 2025, Renzo Vitale, the Creative Director of Sound Design BMW Group made an announcement stating that,” The unique sound spectrum of HypersonX plays a major role in giving a Neue Klasse model its own, highly distinctive character acoustically, through our focus on precision, warmth and lightness, we can create a direct emotional connection between the driver and their vehicle.”

Competitive Landscape

The acoustic vehicle alerting system market is a rapidly developing industry with the presence of several dominating players. Some of the prominent companies in this industry consists of Subaru Corporation, Toyota Motor Corporation, Aisin Seiki Co Ltd, Volkswagen AG, Ford Motor Company, General Motors Company, Daimler AG, Nissan Motor Co Ltd, Voxx International, BMW AG, Hyundai Motor Company, Harman International, Honda Motor Co Ltd, Bose, Continental AG and some others. These companies are constantly engaged in developing vehicle alerting system and adopting numerous strategies such as launches, partnerships, business expansions, acquisitions, joint ventures, collaborations and some others to maintain their dominance in this industry.

  • According to the annual report of Continental, around 26% revenue of the automotive segment was generated from the Asia Pacific region followed by others. (Source: Annualreport)

Recent Developments

  • In December 2024, Gentex announced to acquire VOXX International. This acquisition is done for developing a wide range of automotive components including acoustic vehicle alerting system. (Source: Gentex)
  • In July 2024, Brose launched an acoustic vehicle alerting system. This new alerting system is designed for hybrid vehicles and electric vehicles.(Source: Manufacturing Today)

Continental Automotive Segment Regional Revenue % (2024)

  • In May 2024, THOR AVAS partnered with SunRent. This partnership is done for developing an acoustic vehicle alerting system for electric scooters. (Source: Robotic Vehicle Technology)

Acoustic Vehicle Alerting System Market Key Playres

Acoustic Vehicle Alerting System Market Companies

  • BMW AG
  • Hyundai Motor Company
  • Subaru Corporation
  • Toyota Motor Corporation
  • Ford Motor Company
  • Harman International
  • Honda Motor Co Ltd
  • Bose
  • Continental AG
  • Aisin Seiki Co Ltd
  • Volkswagen AG
  • General Motors Company
  • Daimler AG

Acoustic Vehicle Alerting System Market Segments

By Application

  • Passenger Vehicles
  • Commercial Vehicles
  • Two Wheelers
  • Heavy-Duty Vehicles

By Technology

  • Active Acoustic Systems
  • Passive Acoustic Systems
  • Hybrid Acoustic Systems

By Vehicle Type

  • Electric Vehicles
  • Hybrid Vehicles
  • Internal Combustion Engine Vehicles

By End User

  • Automobile Manufacturers
  • Aftermarket Suppliers
  • Government Agencies

By Region

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific
  • The Middle East and Africa
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  • Insight Code: 1170
  • No. of Pages: 150+
  • Format: PDF/PPT/Excel
  • Last Updated: 03 July 2025
  • Report Covered: Revenue + Volume
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Shubham Madhukar Desale is a passionate and insights-driven Research Analyst with over five years of experience in market research, including more than four years of specialized expertise in the global automotive industry.

Learn more about Shubham Desale

Aditi Shivarkar, with 14+ years of experience in automotive market research, specializes in tracking trends across vehicle technologies, mobility solutions, and materials innovation. She delivers accurate, actionable insights that drive excellence in the automotive sector—fueling strategies around electrification, sustainability, and advanced manufacturing.

Learn more about Aditi Shivarkar

FAQ's

The AVAS market is being driven by the surge in electric vehicle (EV) adoption, government regulations mandating acoustic systems for pedestrian safety, and growing road safety awareness. A robust CAGR of 14.93% from 2025 to 2034 highlights the urgency among automakers to integrate compliant and advanced AVAS solutions.

Governments in regions like North America and the EU have mandated AVAS installations in EVs and hybrids to prevent pedestrian accidents caused by silent vehicles. These mandates are accelerating OEM investments and standardizing AVAS integration across new vehicle models, creating a stable regulatory-driven demand base.

While North America currently dominates in revenue, Asia Pacific is expected to exhibit the fastest growth due to rapid EV adoption in countries like China, India, and South Korea. The presence of local AVAS startups and government initiatives for cleaner mobility further enhances regional market attractiveness.

Passenger vehicles lead the market due to their high production volumes and increasing consumer demand for safety features. However, commercial vehicles and electric buses are becoming significant due to their role in urban mobility and government-backed EV adoption programs.

Advancements in AI and IoT are reshaping the AVAS landscape, enabling systems that can adapt to driving environments and emit dynamic sounds. Companies are also innovating with active and hybrid acoustic technologies that improve detection without increasing noise pollution.

With the market projected to grow to USD 8.69 billion by 2034, investment opportunities exist across the value chain—from hardware production and embedded software to aftermarket services and partnerships with EV startups. Emerging players can benefit by specializing in AVAS for two-wheelers, scooters, and heavy-duty vehicles.

Major companies include BMW, Toyota, Ford, Continental AG, and Harman International. These firms are focusing on collaborations, product innovations, and acquisitions (e.g., Gentex acquiring VOXX) to expand their AVAS offerings and strengthen their competitive edge.

AVAS is now a branding tool, with OEMs like BMW designing unique soundscapes (e.g., HypersonX) to enhance emotional connection and brand identity. Automakers are leveraging AVAS not only for compliance but also for delivering immersive user experiences.

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