Automotive Paint and Coatings Market Surges USD 18.7 Bn at 2.30% CAGR

Automotive Paint and Coatings Market Trends, Disruptors, Competitive Strategy & Role of Key Players

According to market projections, the automotive paints and coatings industry is expected to grow from USD 14.89 billion in 2024 to USD 18.7 billion by 2034, reflecting a CAGR of 2.30%. Asia Pacific led the automotive paints and coatings market, while North America is set to grow significantly. Waterborne tech held the top share, with solvent-borne tech to rise. Passenger cars led by vehicle type, followed by light commercial vehicles.

The automotive paints and coatings market is forecast to grow from USD 15.24 billion in 2025 to USD 18.7 billion by 2034, driven by a CAGR of 2.30% from 2025 to 2034. The growing interest of consumers to change colors of their vehicles to maintain uniqueness coupled with numerous subscriptions and offers provided by car detailing shops is contributing to the industrial growth.

Additionally, technological advancements in the coatings industry along with rising cases of car accidents in different parts of the world has driven the market expansion. The research and development activities related to self-healing automotive coatings as well as increasing popularity of smart coatings is expected to create opportunities for the market players in the future.

Automotive Paint and Coatings Market Size 2024 - 2034

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Introduction

The automotive paints and coatings market is a crucial branch of the automotive industry. This industry deals in manufacturing and distribution of automotive paints and coatings in different parts of the world. There are numerous types of coatings manufactured in this sector comprising of primers, basecoat, clearcoat, electrocoat and some others. These coatings are manufactured using several materials consisting of polyurethane, epoxy, acrylic and some others. It is developed using numerous technologies including waterborne, solvent borne, powder, UV curved and some others. The end-users of these coatings and paints consists of light commercial vehicles, heavy commercial vehicles, passenger cars and some others. This market is expected to rise significantly with the growth of the electric vehicles industry in different parts of the world.

Highlights of the Automotive Paints and Coatings Market

  • Asia Pacific generated highest revenue of the automotive paints and coatings market.
  • North America is expected to grow with a significant CAGR during the forecast period.
  • By technology, the waterborne technology segment held the largest share of the market.
  • By technology, the solvent borne technology segment is expected to grow with a considerable CAGR during the forecast period.
  • By vehicle, the passenger cars segment led the industry.
  • By vehicle, the light commercial vehicles segment is expected to rise with a significant CAGR during the forecast period.

Key Metrics and Overview

Metric Details
Market Size in 2024 USD 14.89 Billion
Projected Market Size in 2034 USD 18.7 Billion
CAGR (2025 - 2034) 2.30%
Leading Region Asia Pacific
Market Segmentation By Vehicle, By Coating Type, By Technology, By Texture, By Distribution Channel, By Raw Material and By Region
Top Key Players Berger Paints, Akzo Nobel, Covestro AG, BASF SE, Clariant AG

The major trends in this market consists of rise in number of automotive workshops, popularity of functional coatings and eco-friendly paints.

  • Rise in number of automotive workshops

The growing number of automotive workshops in several regions of the world has increased the application of different kinds of coatings and paints.

  • Popularity of Functional Coatings

In recent times, functional coatings have gained popularity due to its capacity to protect automotive from wear and tear, corrosion, and abrasion.

  • Eco-friendly paints

The market players are constantly engaged in developing eco-friendly paints with an aim to reduce vehicular emission.

Technology Insights

How did the Waterborne Technology Segment Led the Automotive Paints and Coatings Market in 2025?

The waterborne technology segment led the market. The rising investment by paints companies for developing high-quality waterborne coatings for the automotive sector has boosted the market growth. Additionally, numerous advantages of these coatings including environmental friendliness, improved safety, and cost-effectiveness is expected to boost the growth of the automotive paints and coatings market.

The solvent borne technology segment is expected to expand with a considerable CAGR during the forecast period. The growing adoption of solvent borne coatings by electric vehicle companies has boosted the market expansion. Also, several benefits of these coatings such as superior durability, faster drying times, enhanced resistance to environmental factors and some others is expected to boost the growth of the automotive paints and coatings market.

Vehicle Insights

What Made Passenger Cars to be the Most Dominant Segment of Automotive Paints and Coatings Market in 2025?

The passenger cars segment held the largest share of the industry. The growing demand for luxury cars in developed nations such as France, Germany, the U.S., Italy and some others has driven the market expansion. Additionally, rising interest of passenger car owners to maintain their car on regular basis is expected to propel the growth of the automotive paints and coatings market.

The light commercial vehicles segment is expected to grow with a significant CAGR during the forecast period. The rising sales of LCEVs in developing nations including India, Vietnam, Thailand and some others has contributed to the market growth. Also, increasing cases of road accidents encountered by light commercial vehicles has driven the growth of the automotive paints and coatings market.

Geographical Insights

Why Asia Pacific dominated the Automotive Paints and Coatings Market in 2025?

Asia Pacific led the automotive paints and coatings market. The rising production and sales of commercial vehicles in several countries such as India, Japan, China, South Korea and some others is contributing to the market expansion. Additionally, rapid investment by public sector entities in paints industry coupled with rise in number of automotive workshops has driven the industrial growth. Moreover, the presence of several market players such as Berger Paints, Nippon Paint, PPG Paints and some others is expected to boost the growth of the automotive paints and coatings market in this region.

  • In March 2025, PPG announced to open a new automotive coatings manufacturing plant in Samut Prakan, Thailand. This new production facility is inaugurated to enhance the manufacturing output in this country. (Source: Newsroom)

North America is expected to rise with a significant CAGR during the forecast period. The growing production of electric vehicles in the U.S. and Canada has boosted the market growth. Additionally, rapid investment by several automotive companies such as Tesla, Ford, Rivian, Buick and some others for opening new manufacturing facilities coupled with ongoing trend of car modification is adding to the industrial expansion. Moreover, the presence of several automotive paint brands such as Axalta Group, The Sherwin-Williams Company, Eastman Chemical Company and some others is driving the growth of the automotive paints and coatings market in this region.

  • In August 2024, Axalta launched a new range of automotive paints. This new range of automotive paints are designed to reduce energy consumption in vehicles. (Source: Axalta)

Industry Leader Announcement

  • In January 2025, Dan Benton, the Global Color Marketing Director at Axalta made an announcement stating that,” This striking hue revs up our global automotive color of the year, Evergreen Sprint stands out on the road and evokes the spirit of performance, competition and adventure. The dynamic color is sure to attract the attention of passionate drivers.”

Competitive Landscape

Automotive Paint and Coatings Market Companies

The automotive paints and coatings market is a highly fragmented industry with the presence of several dominating players. Some of the prominent companies in this industry consists of Berger Paints, Akzo Nobel, Covestro AG, BASF SE, Clariant AG, and some others. These companies are constantly engaged in manufacturing paints and coatings for the automotive sector and adopting numerous strategies such as partnerships, launches, collaborations, joint ventures, acquisitions and some others to maintain their dominance in this industry.

Akzonobel Regional Revenue % (2024)

  • According to the annual report of Akzonobel, EMEA region generated around 47% of the company’s revenue followed by other regions in 2024. (Source: Akzonobel)

Recent Developments

  • In March 2025, Covestro announced to open a new coating lab in Nuremberg. This new lab is designed to develop new varieties of paints and coatings for the automotive sector. (Source: Covestro)
  • In February 2025, AkzoNobel launched a new range of waterborne coat. This waterborne coat is designed for delivering coatings in repairable parts of automotive. (Source: ChemAnalyst)
  • In April 2024, Nippon Paint launched a new painting brand named as ‘Mastercraft’. This brand is launched for delivering various types of automotive paints to the consumers. (Source: The Economic Times)

Automotive Paint and Coatings Market Segments

By Vehicle

  • Light commercial vehicle
  • Heavy commercial vehicle
  • Passenger Cars

By Coating Type

  • Primer
  • Basecoat
  • Clearcoat
  • Electrocoat

By Technology

  • Waterborne
  • Solvent borne
  • Powder
  • UV Curved

By Texture

  • Solid
  • Metallic
  • Matte

By Distribution Channel

  • OEM
  • Aftermarket

By Raw Material

  • Polyurethane
  • Epoxy
  • Acrylic
  • Other resins

By Region

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific
  • The Middle East and Africa
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  • Insight Code: 1152
  • No. of Pages: 150+
  • Format: PDF/PPT/Excel
  • Last Updated: 23 June 2025
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Ajit Bansod is a skilled and research-driven analyst at Towards Automotive, with over 3 years of experience specializing in the intersection of automotive innovation and intelligent communication technologies.

Learn more about Ajit Bansod

Aditi Shivarkar, with 14+ years of experience in automotive market research, specializes in tracking trends across vehicle technologies, mobility solutions, and materials innovation. She delivers accurate, actionable insights that drive excellence in the automotive sector—fueling strategies around electrification, sustainability, and advanced manufacturing.

Learn more about Aditi Shivarkar
FAQ's

Key growth drivers include increased demand for vehicle customization, a rise in vehicle refurbishments due to accidents, and the expanding EV sector. In addition, advancements in eco-friendly and functional coatings are creating new revenue opportunities for manufacturers and suppliers.

Asia Pacific dominates the market due to high automotive production in China, India, Japan, and South Korea. Meanwhile, North America is expected to show robust growth due to expanding EV manufacturing and a strong aftermarket ecosystem, making both regions strategic for investment.

Technological disruptions such as self-healing coatings, waterborne and powder-based formulations, and smart coatings are enhancing product performance and sustainability. These innovations are becoming critical in securing OEM partnerships and aligning with green regulations globally.

Waterborne technology leads the market due to its low VOC emissions, regulatory compliance, and increasing preference among OEMs. Continued R&D and regulatory pressure on solvent-based alternatives are expected to further accelerate adoption, especially in developed markets.

Passenger cars remain the dominant segment, driven by high maintenance and customization trends in luxury vehicles. However, light commercial vehicles (LCVs) are also gaining traction due to rising sales in emerging economies and growing logistics demand, especially in e-commerce.

Leading companies such as Akzo Nobel, BASF SE, Covestro AG, and Berger Paints are focused on launching sustainable products, expanding production facilities, and entering strategic partnerships. For example, PPG’s new Thailand facility and Axalta’s energy-efficient paints are part of broader efforts to enhance competitiveness.

Tightening environmental regulations across the EU, U.S., and Asia Pacific are pushing manufacturers toward eco-friendly solutions like waterborne, powder, and low-VOC coatings. This shift is reshaping procurement strategies and increasing demand for green-certified products.

The market remains highly fragmented, with global players focusing on consolidation, R&D, and regional expansions. Innovation and sustainability are key differentiators, with players vying for OEM contracts and aftermarket share through advanced technologies and localized production.

Key growth drivers include increased demand for vehicle customization, a rise in vehicle refurbishments due to accidents, and the expanding EV sector. In addition, advancements in eco-friendly and functional coatings are creating new revenue opportunities for manufacturers and suppliers.

Asia Pacific dominates the market due to high automotive production in China, India, Japan, and South Korea. Meanwhile, North America is expected to show robust growth due to expanding EV manufacturing and a strong aftermarket ecosystem, making both regions strategic for investment.

Technological disruptions such as self-healing coatings, waterborne and powder-based formulations, and smart coatings are enhancing product performance and sustainability. These innovations are becoming critical in securing OEM partnerships and aligning with green regulations globally.

Waterborne technology leads the market due to its low VOC emissions, regulatory compliance, and increasing preference among OEMs. Continued R&D and regulatory pressure on solvent-based alternatives are expected to further accelerate adoption, especially in developed markets.

Passenger cars remain the dominant segment, driven by high maintenance and customization trends in luxury vehicles. However, light commercial vehicles (LCVs) are also gaining traction due to rising sales in emerging economies and growing logistics demand, especially in e-commerce.

Leading companies such as Akzo Nobel, BASF SE, Covestro AG, and Berger Paints are focused on launching sustainable products, expanding production facilities, and entering strategic partnerships. For example, PPG’s new Thailand facility and Axalta’s energy-efficient paints are part of broader efforts to enhance competitiveness.

Tightening environmental regulations across the EU, U.S., and Asia Pacific are pushing manufacturers toward eco-friendly solutions like waterborne, powder, and low-VOC coatings. This shift is reshaping procurement strategies and increasing demand for green-certified products.

The market remains highly fragmented, with global players focusing on consolidation, R&D, and regional expansions. Innovation and sustainability are key differentiators, with players vying for OEM contracts and aftermarket share through advanced technologies and localized production.

Key growth drivers include increased demand for vehicle customization, a rise in vehicle refurbishments due to accidents, and the expanding EV sector. In addition, advancements in eco-friendly and functional coatings are creating new revenue opportunities for manufacturers and suppliers.

Asia Pacific dominates the market due to high automotive production in China, India, Japan, and South Korea. Meanwhile, North America is expected to show robust growth due to expanding EV manufacturing and a strong aftermarket ecosystem, making both regions strategic for investment.

Technological disruptions such as self-healing coatings, waterborne and powder-based formulations, and smart coatings are enhancing product performance and sustainability. These innovations are becoming critical in securing OEM partnerships and aligning with green regulations globally.

Waterborne technology leads the market due to its low VOC emissions, regulatory compliance, and increasing preference among OEMs. Continued R&D and regulatory pressure on solvent-based alternatives are expected to further accelerate adoption, especially in developed markets.

Passenger cars remain the dominant segment, driven by high maintenance and customization trends in luxury vehicles. However, light commercial vehicles (LCVs) are also gaining traction due to rising sales in emerging economies and growing logistics demand, especially in e-commerce.

Leading companies such as Akzo Nobel, BASF SE, Covestro AG, and Berger Paints are focused on launching sustainable products, expanding production facilities, and entering strategic partnerships. For example, PPG’s new Thailand facility and Axalta’s energy-efficient paints are part of broader efforts to enhance competitiveness.

Tightening environmental regulations across the EU, U.S., and Asia Pacific are pushing manufacturers toward eco-friendly solutions like waterborne, powder, and low-VOC coatings. This shift is reshaping procurement strategies and increasing demand for green-certified products.

The market remains highly fragmented, with global players focusing on consolidation, R&D, and regional expansions. Innovation and sustainability are key differentiators, with players vying for OEM contracts and aftermarket share through advanced technologies and localized production.

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